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Recommendations for Ordering Branded Tote Bags
What is a tote bag?
A tote bag, from the English term "to tote," meaning "to carry" or "to transport," has become very popular all over the world. It refers to a practical, versatile fabric or cloth bag with two handles, suitable for carrying on the shoulder or by hand. Its simple design makes it an ideal all-purpose bag for carrying various items.
Material Guide: Choosing the Right Promotional Gift
Tote bags are valued for their softness, durability, and high reusability. Furthermore, many tote bags, like those made from cotton, are safe for carrying food items, making them a comfortable choice for many people.
Polyester is another popular material, as it is more water-resistant, crease-resistant, durable, and easy to clean. Therefore, it is recommended for carrying heavier loads.
Next, there is non-woven fabric, which is lightweight and low-cost but less durable than the other materials. It is ideal for campaigns where a high number of low-cost units is preferred.
Finally, there are more unique alternatives, such as denim, a jean-like fabric; linen, which is elegant, durable, and biodegradable; or eco-friendly materials like RPET (recycled plastic), hemp, or organic cotton.
Certifications for Eco-Friendly Products
Depending on the product chosen, it is possible to find ethical printed tote bags with certifications that verify sustainability criteria. Here are some of the most common certifications:
- GRS: This certification promotes the use of recycled materials, increasing transparency and traceability of these components, with a minimum of 20% recycled content required.
- GOTS: An international certification for organic textiles that bans certain chemicals and ensures compliance with social and labour standards.
- Fairtrade: Guarantees ethical and fair standards for workers involved in raw material collection, supporting sustainability and responsible production.
The 4 Key Factors in Choosing Your Printed Tote Bag
At Gift Campaign, we specialise in corporate gifts, and we want to provide you with the best guidance for your order. Here are the most important factors to consider for promotional tote bags:
Design and Colour: These should represent your brand image and capture the attention of others to increase the visibility of your product.
Handle Length: This affects the bag's carrying comfort. There are short handles (hand-carry) and long handles (shoulder-carry).
Composition: Depending on the material and weight, this promotional product will be more or less durable. Additionally, eco-friendly bags allow you to communicate a message about your company’s values.
Additional Features: These can include gussets, zippers, internal pockets, mesh sections, and other unique design elements.
Finding the Right Occasion to Gift Your Branded Tote Bags
These items are characterised by their affordability and versatility, making them ideal for large-scale campaigns aimed at a broad audience.
For example, you can gift them to customers after a purchase, so they can carry items comfortably while your brand is seen wherever they go.
Another popular option is to distribute them at events like trade shows, allowing attendees to carry other promotional gifts they receive from various stands, while also displaying your logo.
Branded tote bags are also great for collaborations with NGOs to raise awareness of your cause or at sporting events, where they might be given out along with other participant gifts.
Don't Forget to Check the Size and Weight of Your Tote Bags
The classic tote size is 38 x 42 cm, which is the most common and versatile. This size is suitable for carrying documents and everyday items. There are also more rectangular bags, 44 x 34 cm, typically with gussets, allowing for bulkier items. Finally, larger models measuring 56 x 36 cm are perfect for shopping or carrying heavier objects.
Regarding weight, which is measured in gsm (grams per square metre) and determined by the number of interwoven threads, the lightest bags range from 80 to 140 gsm, which are inexpensive but less durable. Bags between 140 and 220 gsm are more durable and a bit pricier. Lastly, fabrics over 220 gsm are higher quality and may feel somewhat rigid.
Can Both Sides Be Printed?
You may want a dual-sided print, either for a collaboration with another business requiring two logos or to display a logo on one side and additional text or an image on the other.
Many of our bags can be printed on both sides, but the price will vary depending on the print requirements. Share your ideas with us, and our team will advise you.
Care Tips for Your Custom Tote Bags
If your tote bags have been customised with a logo, a few precautions should be taken. Machine washing is discouraged, as certain materials and types of printing, like pad printing or screen printing, may be damaged.
It is also advisable to avoid ironing directly on the logo to prevent damage. For care instructions specific to your model, please contact us to ensure the longevity of your promotional bag and print.
Printed Tote Bags - Frequently Asked Questions
Why buy a cheap branded tote bag?
These products have three characteristics that make them very popular. Firstly, they can be very afforable, allowing you to acquire many with a small budget. Secondly, they are highly practical; we see them every day on the streets or on public transport. Finally, there is the promotional aspect. Tote bags have a large branding area, making the logo highly visible. Furthermore, by carrying them everywhere, many people will see the brand printed on them, allowing for large-scale advertising.
How many days will it take for my order to arrive?
Our standard deliveries usually take between 6 and 8 working days to deliver the products (this can vary depending on the item), and this shipping is free within the UK. On the other hand, express delivery, which can be requested for certain gifts, has an estimated delivery time of 4 to 6 working days, although it incurs an additional cost. In both cases, this timeframe is calculated from the moment the virtual sample of the bag with the print is approved. If you wish to purchase promotional items without a logo, these lead times are reduced, and you can make a direct online purchase without needing to request a quote.
Are tote bags environmentally friendly?
Tote bags can be a more sustainable alternative to single-use plastic bags, especially when made from eco-friendly materials like organic cotton, hemp, or recycled polyester. By using a tote bag repeatedly, you can significantly reduce your plastic consumption and help decrease environmental waste. Additionally, many brands focus on sustainable practices in their production processes, ensuring that their tote bags are both practical and eco-conscious.
What techniques do you use to print tote bags?
We have several techniques for tote bag printing. The most commonly used methods are as follows: first, screen printing, a classic for promotional gifts, which uses a stretched fabric to apply the ink of the logo and can go up to 4 colours. Next is transfer printing (either screen or digital), which allows for better integration of the print into the fabric, making it less prone to damage, and enables the creation of designs with very varied tones. Finally, there is embroidery, which involves stitching the logo onto the item, giving it a unique visual effect and making it stand out.
What are the best products to combine in a pack with printed tote bags?
The great advantage of tote bags is that they allow for a pack to showcase several other items. For example, if you are looking for other inexpensive promotional items ideal for trade shows, you could opt for branded pens and promotional notebooks. Other popular gifts include branded caps and company t-shirts, which are not only available at low prices but are also two of the most visible items.
How can corporate tote bags be used for branding and marketing?
Branded tote bags are a powerful branding tool due to their large printable areas, which enhance your marketing efforts by increasing visibility. When people use tote bags in public, they showcase your logo or message, boosting brand awareness. Offering tote bags as giveaways at events or as promotional items ensures that recipients will use them frequently, reinforcing your brand's presence. Additionally, encouraging customers to share pictures with your tote bags online creates organic promotion and engagement.