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Material Guide: Learn the Uses and Advantages of Our Materials

By Gift Campaign on 20 March 2026
material-guides

Choosing the right material is a key factor in ensuring that promotional gifts fulfill their purpose: representing the brand, connecting with the audience, and offering a lasting experience.

Each material brings specific characteristics in terms of durability, aesthetics, sustainability, and customisation possibilities, directly influencing the perception of the product and the message it conveys.

In this materials guide, divided into traditional materials and eco-friendly materials, you will find a brief explanation of the most commonly used ones in our promotional products, along with their main advantages. With this, we aim to help you make more informed and confident decisions when choosing which promotional products to use in your corporate merchandising.

Discover our most popular materials!

TRADITIONAL MATERIALS

 ·   TRADITIONAL MATERIALS

These materials are established options thanks to the durability and versatility they offer in most cases. They also stand out for providing good results in terms of usability, finishing, and customisation. In addition, many of these materials now have more sustainable versions based on recycled materials that maintain the same performance without creating a new negative impact on the environment.

    Traditional Materials

    • Cotton
    • Non-woven
    • Polyester
    • Nylon
    • Plastic
    • Synthetic leather
    • Stainless steel
    • Aluminium
    • Ceramic
    • Plush
    • Felt
    • Cardboard
    • Glass
    • Denim

Cotton

cotton

Natural material characterised by its comfort. Organic cotton is also available, which is grown without pesticides or chemicals, as well as combed cotton, which has organic properties but undergoes an extra process that removes short fibres and increases the durability and strength of the fabric.

  • One of the most popular textiles thanks to its softness, breathability, and moisture absorption.
  • Durable and hypoallergenic.

Non-woven

non-woven

A textile material made by bonding fibers together through mechanical, thermal, or chemical processes, without the need to weave them. Widely used in bags.

  • Flexible, lightweight, and durable
  • Low cost. Ideal for large-scale promotional campaigns

Discover more in this post!

Polyester

A very durable synthetic fabric commonly used in clothing and promotional products thanks to its durability and easy maintenance. In addition, for companies that prefer more sustainable alternatives, there are also items made from recycled polyester.

  • Highly resistant to wear, moisture, and wrinkles
  • Recycled polyester maintains the same performance while offering a more responsible image aligned with environmental values

Learn more about this fabric in this article, where we compare the advantages and characteristics of cotton and polyester.

Nylon

A synthetic material characterised by being lightweight and very durable. Also available in recycled nylon as a more sustainable option, it is ideal for promotional products aimed at a demanding, dynamic audience that values durability.

  • Excellent resistance to wear and tension. Widely used in bags, backpacks, and accessories
  • Comfortable to use and easy to adapt to different formats and designs thanks to its lightness and flexibility

Plastic

In our catalog you will find a wide variety of items made from plastic, including PE, PP, Tritan, and rPET. In all its versions, it stands out as a lightweight, durable, versatile, and functional material.

  • High durability and resistance to daily use, ideal for bottles, containers, and reusable items
  • Great adaptability in shapes, colors, and finishes, allowing attractive designs and highly visible customisation

Synthetic leather

synthetic leather

Synthetic leather, also known as faux leather or PU leather, is a material designed to replicate the appearance and feel of traditional leather. It also has more sustainable alternatives, such as vegan leather and recycled leather.

  • Good resistance to wear and easy maintenance, helping the product stay in good condition for longer
  • Offers an elegant, premium, and professional finish, commonly used in notebooks, covers, and corporate accessories

Stainless steel

stainless steel

Stainless steel is a high-quality metal material that is highly valued in promotional products thanks to its strength, durability, and elegant finish.

  • It offers excellent resistance to corrosion, impacts, and high temperatures, making it ideal for bottles, thermoses, and frequently used accessories
  • It projects a solid and professional image that reinforces the perception of quality and brand value

Aluminium

A manufacturing material that stands out for being metallic, lightweight, and durable. It is widely used in promotional products due to its modern aesthetic and durability. For companies with environmental awareness, we also offer products made from recycled aluminum.

  • Excellent resistance to daily use without adding extra weight to the product
  • A surface that is very suitable for engraving and customisation, achieving a clean and professional finish

Ceramic

A solid material with an elegant and formal touch. It is mainly used in mugs and tableware due to its heat resistance and high-quality finish.

  • Highly durable and stable, suitable for both office and home products
  • Its smooth surface allows for crisp and visually impactful customisation

Plush

A soft and comfortable textile widely used in clothing and accessories thanks to its ability to provide warmth and a pleasant feel.

  • Offers great comfort and a warm sensation, ideal for sweatshirts, blankets, and promotional apparel
  • Has good durability and adapts well to different customisation techniques

Felt

felt

Compact and durable, felt is a textile material whose main characteristics are its firm structure and modern appearance.

  • Good protection and stability, making it ideal for covers, bags and organisers
  • A surface very suitable for personalisation, with a clean and well-defined finish

Cardboard

A lightweight and versatile material that is mainly used as packaging for promotional gifts, but which also works very well as part of the product itself. It stands out for its ease of printing and its responsible profile, especially in products made from recycled cardboard.

  • Excellent surface for printing and personalisation. Widely used in boxes, notebooks and other office items
  • Good strength and rigidity to protect and present products in a professional way with an eco-friendly profile

Glass and crystal

glass

Glass drinking glasses are transparent materials widely used in products designed to convey elegance and professionalism. They are used both in functional everyday items and in decorative pieces.

  • Crystal stands out for its purity and brilliance, giving it a finer and more sophisticated finish.
  • Glass, on the other hand, is more robust and resistant, which is why it is very popular for everyday and frequent use items. In addition, there are products made from borosilicate glass, an even more resistant and durable option, particularly suitable for withstanding temperature changes.

Denim

Denim is a durable and timeless fabric, highly valued for its durability and casual style. We also offer accessories and garments made from recycled denim, especially appreciated by companies that wish to promote sustainable values.

  • High resistance to wear and tear, making it ideal for bags, backpacks and everyday accessories.
  • It projects a modern and versatile image that easily adapts to a wide variety of styles and audiences

 ·   Eco-friendly materials

Eco-friendly materials are highly valued by brands seeking a more responsible approach in their promotional activities. They are characterised by their natural origin and offer a balanced combination of functionality, quality, and environmental commitment.

 ·   ECO-FRIENDLY MATERIALS

    Eco-friendly materials

    • Jute
    • Wheat straw
    • Bamboo
    • Wood
    • Cork
    • Hemp

Yute

yute

Jute is a natural, eco-friendly and biodegradable fibre with a rustic and authentic appearance, highly valued in promotional products with a sustainable focus.

  • High resistance, durable and flexible. It is frequently used in bags.
  • It conveys an eco-friendly and natural image that reinforces a brand’s sustainability values.

Wheat straw

Wheat straw is a plant-based material obtained from agricultural waste. It is often used in promotional products as a more responsible alternative to traditional plastics.

  • It reduces the use of conventional plastic, giving the product a more sustainable image.
  • It maintains good resistance and functionality for everyday items such as pens, mugs or accessories.

Bamboo

bamboo

Natural and renewable, bamboo is a material highly appreciated in promotional products thanks to its warm aesthetic and sustainable profile.

  • Good resistance and durability.
  • It conveys an eco-friendly and modern image that reinforces a brand’s responsible values.

Wood

A natural material that stands out for its authentic appearance and warmth. It is highly valued in the production of promotional gifts due to the elegance and quality image it conveys.

  • It offers good resistance and durability in products such as USB drives, boxes, notebooks or desk accessories, for example.
  • It provides a premium and distinctive aesthetic compared to more conventional materials.

Cork

cork

Widely used for its unique and distinctive aesthetic, cork is a natural and lightweight material obtained in a renewable way.

  • It has an original texture and a warm, pleasant feel, providing a more natural sensation than many other materials.
  • It offers good resistance and flexibility, making it ideal for notebooks, cups or coasters, among other items.

Hemp

Hemp is a plant-based material that is very strong and has a low environmental impact. It is increasingly used in promotional products due to its sustainable profile and the long lifespan it provides to items.

  • High resistance and great durability, even in frequently used products.
  • Natural texture and distinctive appearance that adds extra value to a brand.
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