In the world of corporate gifts, non-woven fabric is widely used thanks to its durability, attractive price point, and ease of customisation. But what exactly is non-woven fabric, and how is it used to create unique, high-impact promotional items? In simple terms, non-woven fabric is made from interlaced fibres rather than woven threads, giving it …
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Polyester vs Cotton: Differences and Examples to Help You Choose
When you’re buying branded clothing for your marketing campaigns, it’s essential to choose the right fabric based on your target audience, your brand image and the type of promotional activity you want to run. Once you’ve made that decision, you’ll need to pay attention to the fabric composition. The most common materials are cotton and …
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Company Logo: The Face You Present to the World
For many organisations, the logo is the very first point of contact with potential customers. It cannot simply be an attractive design. It must inspire trust and signal quality while reflecting your company’s values long before someone tries your product or hires your service. In this blog, we explore why a logo is far more …
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Polyester And Its Benefits: Why Choose It For Your Branded Clothing?
T-shirts for a one-off marketing campaign, uniforms for your team, sportswear for a company away day… when you want to print clothing with your logo, choosing the right material is one of the first big decisions. Comfort, durability, budget and intended use all play a role, and it can be tricky to balance them. Polyester …
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The Role of Promotional Merchandise in Building Brand Awareness
Imagine your logo appearing every time someone sips coffee from their favourite mug, takes notes with a branded pen, or stays hydrated with a reusable water bottle. That’s exactly what promotional merchandise achieves: keeping your business present in your audience’s daily routine and strengthening brand awareness. But what exactly does this term mean? What Do …
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Low-Cost Advertising: Optimise Your Budget & Boost Visibility
Every company and organisation is searching for cost-effective advertising options that maximise their spending without sacrificing the efficacy of their campaigns. There are many affordable alternatives to TV and extensive internet advertisements, despite the perception that increasing brand awareness necessitates costly expenditures best left to large corporations. Even small businesses can reach their target audience …
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7 Corporate Gift Ideas to Kick Off September the Right Way
According to some, September marks the true beginning of the year rather than January. Many people feel the same way, maybe because everything starts up again at this time: routines return, work resumes, schools reopen, and holidays end. Without the party hats, September is like our second New Year. Giving September a deeper meaning has …
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What Is Fabric Weight and Why Does It Matter?
Fabric weight is one of the most crucial aspects to take into account when purchasing textile-based goods, such as scarves, T-shirts, or tote bags. This property is crucial in assessing a material’s performance, quality, and longevity. However, what does it mean, and why is it important to consider? What Is Fabric Weight and How Is …
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