Trends

Discover the latest trends related to corporate gifts and promotional items. And find inspiration for new marketing campaigns!

  • Different types of fabrics

    What Is Fabric Weight and Why Does It Matter?

    Fabric weight is one of the most crucial aspects to take into account when purchasing textile-based goods, such as scarves, T-shirts, or tote bags. This property is crucial in assessing a material’s performance, quality, and longevity. However, what does it mean, and why is it important to consider? What Is Fabric Weight and How Is …

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  • People at an outdoor event with branded plastic cups

    Make Your Outdoor Events a Resounding Success

    Outdoor events are becoming increasingly popular—and with good reason. They offer businesses and organisations the opportunity to connect with clients, employees, and wider audiences more informally, spontaneously, and thoughtfully. As spring and summer approach, the warmer months bring unlimited possibilities in outdoor settings. Whether hosting a corporate away day, promotional event, or something less formal, …

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  • GRS Certification logo

    GRS Certification: What It Is and Why It Is Important

    There is growing interest among brands, buyers, and distributors in demonstrating a genuine willingness to behave ecologically responsibly and reduce their footprint on the planet is on the rise. The cause of this growth in interest is largely prompted by the commencement of the low-carbon economy and the global movement for sustainable development, which both …

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  • Sustainability planning by a person

    7 Steps to Reduce Your Company’s Carbon Footprint

    Since the early 2000s, the concept of a carbon footprint has gained increasing importance, particularly following the adoption of the Kyoto Protocol in 1995. This agreement saw 184 countries commit to reducing greenhouse gas emissions. As a result, businesses also play a crucial role in environmental protection and must take on the challenge of operating …

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  • bottle types and models

    How to Choose the Right Branded Water Bottles for Your Brand

    In recent years, a movement has emerged to reduce plastic usage in order to protect our planet and preserve the environment. Today, plastic is present in many aspects of daily life. However, it poses a significant threat to ecosystems. Fortunately, there are practical and effective solutions to combat this issue, such as reusable branded water …

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  • branded Tritan water bottle

    Stainless Steel, Tritan, Glass, or Plastic… How to Choose Your Branded Water Bottles!

    The war against plastic is on! The fight for a cleaner, more environmentally friendly planet has only just begun. Disposable plastic water bottles are one of the main targets. Indeed, they are a real problem for our planet, yet finding alternatives is quite simple, with reusable water bottles being one of the best solutions. Practical, …

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  • colourful balls

    The Psychology of Colour: Meanings and Applications for Your Business

    Colours affect us. Inevitably, when we see a dress, a logo, or an object in a specific colour, we associate it with something concrete. Red implies love, green hope, and blue loyalty. These meanings vary across cultures. For example, in Europe, white symbolises purity and innocence and is used for bridal gowns at weddings. Even …

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