A recent article in the British publication The Times highlights the importance of professional mentoring in improving productivity for both businesses and their employees. The piece points out a real productivity gap between the UK and the United States. While mentoring programmes are not widely adopted in the UK, this practice is implemented in 97.5% …
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12 May 2025
How to Implement a Successful Business Mentoring Strategy
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17 April 2025
How to Organise Effective Business Meetings
Communication between employees, departments and management chains is essential for the success of any business or corporation. In this context, business meetings aimed at sharing information, planning strategies and setting objectives can be a key factor. However, recent studies show that having too many business meetings – or managing them poorly – can negatively affect …
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12 December 2024
Just Do It! How Nike Achieves Marketing Success Through Inspiration
Nike’s marketing strategy is as dynamic and influential as the brand itself, driven by the iconic slogan “Just Do It.” This form of marketing has not only transformed the shoe and sportswear industry but also changed how brands communicate with their target audience. We will introduce you to Nike’s marketing strategies, with a special focus …
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28 October 2024
Case Study: The Winning Customer Experience of Rituals Cosmetics
Consumer needs and behaviours have evolved over time, and companies must quickly adapt to these changes. Customer experience has become increasingly vital: today, a company’s success primarily depends on its relationship with its customers. You must take great care of customer service to create engagement. In this regard, we would like to discuss Rituals, a …
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27 September 2024
Plan Your Next Business Trip: 7-Step Guide
Imagine the impact of a corporate trip – be it for a seminar, rewarding your employees, or engaging in team-building activities – on your staff’s personal and professional growth. These trips facilitate strong connections, boost team cohesion, and leave your employees highly motivated upon their return to work. Our comprehensive guide will help you explore …
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